A brand voice page
A brand voice page
One page that tells a writer what you sound like, with examples.
EBK-018
A brand voice page
R 159,00
Also $12.00 · £10.00 · €11.00
One page that tells a writer what you sound like, with examples.
- Type
- PDF guide with Markdown and DOCX
- Licence
- Personal use
- Version
- 1.0.0
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Look inside
This is the shape of the guide. The opening is shown in full.
Three lines
Write who you are talking to, what you will not claim, and one sentence that sounds like you. If you cannot read that sentence aloud, it is an advertisement, not a voice.
- The reader.
- Claims you refuse.
- One true sentence.
Examples
Give a before and after. Before: 'We leverage cutting-edge solutions.' After: 'We build the booking page and the email that follows.' The after is the voice. Collect five of these from real work.
Words you avoid
List the words that make you sound like someone else. For many small firms that list includes 'passionate', 'world-class', and 'synergy'. Add the ones your customers do not say.
Use it
Put the page where the next email will be written. Review one email a month against it. A voice document nobody opens is decoration.
The rest of the guide, and the other files, stay in the download.
What it is
One page that tells a writer what you sound like, with examples.
Small businesses who have more than one person writing.
Opens in
PDF guide with Markdown and DOCX
This is a practical guide, not professional advice. Laws, tax, platforms, and prices change. Check the current rules before you act.